Brighton Kettlebells asked me to put together a grungy t-shirt design incorporating part of the logo I did for the website and business cards.
The design needed to be done quickly so a t-shirt could be worn at a promotional event. It took me a couple of hours to put together, pulling in the kettlbell design (in the middle) from the logo and grabbing grungy graphic resources and inspiration from super cool Go Media and Lastsoundtrack (with thanks).
If you’re adding photos to your website you will need to “optimise” them first so that they are the correct size to fit on the page and load as quickly as possible. This article explains how to “optimise” your images using Photoshop, or for those that don’t have image editing software, using the online tool Webresizer. The article covers optimisation for photos or images in jpg format and is aimed at my clients who upload photos/images of their products/services through their website content management systems.
Optimising means:
This is particularly important if you’re using images straight from your camera, which may be anywhere between around 500Kb and 5Mb.
A few of my clients have been asking whether they should be blogging or using Facebook or Twitter to help their websites along in the online world. What they’re asking about is the “social web”, which is all about engaging with people who have similar interests, reaching a wider audience, creating opportunities, connecting with people who might become clients or customers…networking.
What has this got to do with your website?
If you are selling services/products (eg. personal training, life coaching, web design, photography, jewellery, art, fashion styling) then really the main aim of your website is to get people to contact you and enquire about or purchase your services/products. People may find your website through Google, but they will also find many other websites selling the same services/products, so how do you connect with people and let them know what you have to offer is what they want?
